Judy Yee

Co-CEO, K-Zen

Judy Yee is the co-CEO and co-founder of K-Zen Beverages, a new cannabis drinkables company committed to sharing the benefits of cannabis beverages by delivering consistent formulas, crave-able flavors, and rapid, predictable effects. A seasoned executive with 20+ years in healthy food and beverage, Judy’s expertise in new product innovation along with her passion for bringing fresh and healthier products to consumers are the driving forces behind her work to create great tasting cannabis beverages and brands people deeply enjoy and trust.
Prior to K-Zen Beverages, Judy served as the Executive Vice President of Marketing and Innovation for Crystal Geyser Water Company, re-igniting company growth through new products, eCommerce and new market expansions. She was an early pioneer in expanding the consumer adoption and accessibility of organic food as Chief Marketing Officer at Earthbound Farms. Judy has served on Boards of nonprofit organizations focusing on women leadership and development, environmental stewardship and advised various early-stage CPG Companies.