Derek Riedle (pronounced reed-lee) is the founder and publisher of Civilized - a media company that speaks to motivated, productive adults who choose to enjoy cannabis as part of a healthy, balanced lifestyle, but do not define themselves by it. Riedle approaches life with wide-eyed curiosity and a gut feeling for what people want before they know they want it. Derek has crafted the message and shaped the story of leading companies and winning political campaigns across North America. He founded strategic communications agency, Revolution Strategy and is the co-creator of "Real Houses of…", a television series showcasing some of the most interesting homes in North America and the personalities behind them. His home base is Canada’s east coast but currently lives in Los Angeles, California.